Small Strides, Healthy Lives looking to set record in 2015, encourage 3,000 youth to get active

FREDERICTON  – Strengthening a partnership that has already seen thousands of youth get active over the last two years, RunNB announced today that it is partnering with the New Brunswick Medical Society on the 2015 partnership for the popular Run NB children’s running program.

“We are confident that this will be our best year yet,” said Brian Richard, President of RunNB. “Every year, the number of children participating in our kids’ races grows and this renewed partnership will help promote children to lead healthy and active lifestyles.”

Entitled “Small Strides, Healthy Lives,” the kids program sponsored by the New Brunswick Medical Society is geared towards youth participation in road races during the RunNB road racing season. With a combination of more physician involvement, greater communication, and an increasing focus on healthy lifestyles, the partners are hopeful that 3,000 children will get active this summer, which is even more than in years past.

“I’ve been inspired by the success the youth running program has seen in my area of Miramichi’,” said Dr Camille Haddad, President of the New Brunswick Medical Society. “All across the province, doctors are linking up with community partners to make sure that the benefits of physical exercise are working for as many of our patients as possible.”

Children 14 years of age and under are encouraged to participate in children’s races throughout the season. Race directors of sanctioned RunNB races are supported to hold events for children at distances of one to three kilometres. Participating children in races receive a race bib and finisher medal supplied free of charge through the partnership agreement between RunNB and the New Brunswick Medical Society.

Quick Facts

  • Doctors have been increasingly concerned with physical activity for New Brunswickers of all ages. This initiative is done in tandem with others, such as writing prescriptions for exercise, examining school cafeteria menus for healthy items, and calling for policy changes to encourage exercise.
  • Over 5,000 children have participated in the last two years.
  • The Medical Society invests a significant amount of money in these ‘races’; Run New Brunswick volunteers invest significant amounts of time in coordinating, conducting, and promoting them.
  • Run New Brunswick races will be held this year in various communities, including the Youth Run to be held on May 9 in Fredericton as part of the Scotiabank Fredericton Marathon race weekend.

MEDIA CONTACTS: Bruce Macfarlane, Secretary, RUN NB, (506)-444-4583;
Aleisha Bosch, New Brunswick Medical Society, (506) 458-8860 ext: 633